Mess with Lancôme
Season 01Campaign
Created as a makeup series, “Mess with Lancôme” helps the brand continue disrupting traditional makeup conventions, challenging beauty and reshaping beauty trends through a fun and playful series featuring global ambassador Emma Chamberlain. Six trendy and bold looks were designed to showcase the brand’s versatility.


Photographer: Irina Shestakova
Director: Félix Cooper
Art Director: Jade Thollon
Stylist: Jared Ellner
Makeup Artist: Lisa Elridge
Hairstylist: Yusuke Taniguchi
Producer: Matthieu Lavau
Line Producer: Sara Boudjema
Talent: Emma Chamberlain


Holidays 25
ArmaniCampaign
An endless night unfolds, luminous, magnetic, and filled with allure. Armani celebrates the festive season with a tribute to light and elegance. Each detail captures the essence of celebration: sophistication wrapped in sparkles, beauty in motion. Feel the holiday beat. Undress sparkling gifts. A timeless invitation to embrace the glamour of the season the Armani way.


Photographer: Carljin Jacobs
Still Photographer: Romain Lenancker
Director: Albert Moya
Social Director: Drue Bisley
Set Designer: David White
Makeup Artist: Hiromi Ueda
Lead Art Director: Jordan Provo
Art Director: Jade Thollon
Producer: Elodie Leloutre
Talents: Greta Ferro, Madisin Ryan


Soft FocusZara BeautyEditorial

Zara unveils its makeup line through a refined editorial that places the product at the heart of the story. In a serene, light-filled atmosphere, models are captured in soft, delicate lighting that enhances their natural features and soft glow. Textures, tones, and gestures come together to celebrate the art of minimal beauty. This editorial embodies Zara’s timeless aesthetic: effortless, sophisticated, and modern. 


Photographer: Kevin Rinaldo
Still Photographer: Romane Turbakowski
Makeup Artist: Manon Cana
Art Director: Jade Thollon
Producer: Clément Alagne
Line Producer: Sara Boudjema
Only the BraveDieselCampaign


Shot on film with a raw 90s aesthetic, Only The Brave redefines modern masculinity through attitude and authenticity. From the fighter who embraces risk, to the DJ who breaks the rules, to the man unafraid of intimacy, every story celebrates strength, confidence, and one simple truth: brave men are hot. Raw, powerful, and cinematic, the campaign pays tribute to individuality and strength. 


Director & Photographer: Jack Brigland
Director of Photography: Zack Spiger
Still Photographer: Jonathan Baron
Art Director: Jade Thollon & Daria Dorocheva
Set Designer: Frédérick Asséo
Stylist: Barbara Ikkache
Makeup Artist: Manon Cana
Producer: Youssef Abraou
Luna Rossa OceanPradaDigital content


The models exude boldness and confidence against gradient grey walls. Using advanced camera techniques, like focus stacking and selective depth of field and varied textured prop walls, the fragrance comes alive, transcending boundaries and embracing adventure. Complemented by a dynamic soundtrack that evokes global exploration, Prada Luna Rossa Ocean invites you to push your limits and dive into the unknown.           


Director: Daniel Cox
Director of Photography: Adrien  Barreyat
Set Designer: Frédérick Asséo
Art Director: Jade Thollon
Makeup Artist: Frederic Kebbabi
Stylist: Barbara Ikkache
Producer: Clara Chavigny




Mess with Lancôme - Season 02Campaign
After the success of the first season of “Mess with Lancôme” with Emma Chamberlain, season 2 turns up the heat with a focus on the coolest time of the year: summertime. A vibrant series of playful videos and bold looks where Lancôme ambassadors and influencers show off their makeup skills under the sizzling summer sun.


Director: Julia & Vincent
Photographer: Irina Shestakova
Set Designer: Enzo Selvatici
Art Director : Jade Thollon
Hairstylist: Julien Gonzalez
Stylist: Steven Doan
Makeup Artist: Manon Cana
Producer: Clara Chavigny




Valentine’s DayJean-Paul Gaultier      Digital content


For Valentine’s Day, Jean Paul Gaultier reinvents the art of gifting, where love, fashion, and imagination collide. Crafted entirely through artificial intelligence, these surreal bouquets mix couture, jewelry, and attitude, where each arrangement blends iconic perfumes, bold florals, and fabric-inspired details, transforming the classic Valentine’s bouquet into a daring declaration of style and desire.       


Lead Art Director: Jordan Provo
Art Director: Jade Thollon
AI Creator: Klaus Bugli

Holidays 24DieselCampaign

Diesel invites you to explore a daring, seductive Christmas. Bold gestures tear away glossy wrapping, revealing gifts in the hottest unwrapping moments.
A provocative interplay between the models’ poses and the shiny packaging brings the brand to life. Just unwrap it, rip it up and embrace the sexiest holiday with Diesel Fragrances.


Photographer: Salomé Gomis-Trezise
Still Life Photographer: Lara Giliberto
Set Designer: Anaïs Profit
Art Director: Jade Thollon
Stylist: Barbara Ikkache
Makeup Artist: Manon Cana
Producer: Youssef Abraou




Idôle Lips & SkinLancômeContent Factory


Lancôme celebrates its new Idôle line through a vibrant, sensorial journey that turns beauty into pure delight. In a luminous, ultra-fresh atmosphere, textures glisten and swirl with playful energy. Each product invites touch; creamy, juicy, irresistibly yummy. Light dances on skin, capturing the joy of indulgence and spontaneity. This campaign embodies Idôle’s spirit: fresh, fearless, and irresistibly playful. 


Director: Daniel Cox
Photographer: Ben Fourmi
Still Life Photographer: Di Chen Chen
Stylist: Simon Ndjock
Art Director: Jade Thollon & Bibiana Larbi
Makeup Artist: Manon Cana
Hairstylist: Alexis Parente
Producer: Clara Chavigny



Black Friday 25Jean-Paul Gaultier        Digital  Content


A splash of scent sends drinks flying, plates spinning, jewelry crashing… nothing’s off menu. Fragrances burst like shockwaves, turning every Friday night into an extraordinary scene. This immersive experience is entirely imagined in AI, where every detail, from the flying drinks to the twisted scents, is generated. Dining at Gaultier’s isn’t just a meal; it’s a full-sensory feast, and every fragrance becomes the main course.  


Lead Art Director: Jordan Provo
Art Director: Jade Thollon
AI Creator: Klaus Bugli